| Event / Code / Deal | Dates / Benefit | Offer / Value |
|---|---|---|
| GIVA Black Friday 2025 India | Fri, 28 Nov – Mon, 1 Dec 2025 | up to 50% off + extra stackable % via coupons |
| ZOUTON20 | up to 50% OFF + extra 20% OFF sitewide | (Nov 07–08) |
| ZOUTON500 | save ₹500 | on Bhumi Collection |
| ZOUTON15 | additional 15% OFF | on personalised jewellery |
| ZOUTON10 | extra 10% OFF | on bracelets |
| ROMANCE | extra 10% OFF | on bestsellers |
| MENS15 | 15% OFF | on men’s jewellery |
| WEDDING20 | 20% OFF | on Vivaah Da Swag collection |
Every year, there’s that one week when buying jewellery suddenly feels… reasonable. Black Friday has become that emotional permission slip.
GIVA sits perfectly in this moment, already affordable, already giftable, and just tempting enough that a small discount becomes the final push. The 2025 sale is shaping up to be one of their strongest yet, especially with stackable coupons that make even premium pieces feel “why not?” instead of “maybe next month”.
| Bestseller | MRP | Sale Price | Who Should Buy |
|---|---|---|---|
₹5,199 | ₹3,199 | gifting + couples | |
₹3,199 | ₹2,099 | Gen-Z loved | |
₹2,799 | ₹1,599 | everyday glam | |
₹3,999 | ₹2,699 | celeb magnet |
GIVA rings are the category that go viral on Instagram the most, because they are scroll-friendly and small enough to impulse.
| GIVA Silver Rhomb Couple Band – Sterling Silver A matching pair of 925-silver bands designed for couples who prefer minimal symbolism over loud design. The rhomb-textured surface and zircon highlight give a quiet sparkle that feels elegant, not flashy. Details:
|
| Bestseller | MRP | Sale Price | Who Should Buy |
|---|---|---|---|
₹4,599 | ₹2,699 | festive sparkle | |
₹4,799 | ₹3,099 | statement gifting | |
₹3,999 | ₹2,699 | Gen Z emotional-core | |
₹3,799 | ₹2,399 | feminine soft-minimal |
Pendants are the “first jewellery gift” category, they feel intimate without feeling too committed.
| GIVA Silver Deer Heart In Red Necklace A delicate 925-silver pendant that blends a deer silhouette with a red heart accent — minimal, romantic, and quietly expressive. Details:
|
| Bestseller | MRP | Sale Price | Why It Works |
|---|---|---|---|
₹4,999 | ₹3,199 | couple energy | |
₹11,999 | ₹7,399 | celeb flex | |
₹9,599 | ₹5,999 | special occasions | |
₹3,999 | ₹2,499 | easy glam |
Bracelets are the “photo moment” jewellery, every dinner selfie shows wrist jewellery first.
| GIVA Rose Gold Fancy-Stoned Bracelet A slim, rose-gold plated bracelet in 925 silver, decorated with subtle sparkle stones — elegant enough for gifting, easy enough for everyday wear. Details:
|
| Bestseller | MRP | Sale Price approx | Notes |
|---|---|---|---|
₹2,999 | ₹2,199 | perfect for parties | |
₹3,399 | ₹2,099 | edgy but elegant | |
₹2,199 | ₹1,499 | great as gifts | |
₹2,799 | ₹2,099 | staple classic |
Earrings are the fastest “gifting” conversion in GIVA, because there’s no ring-size stress.
| GIVA Leaf Flower Cuff A stylish, open cuff bracelet featuring an elegant leaf-and-flower motif crafted in 925 silver — perfect for adding a refined, nature-inspired accent to your wrist. Details:
|
| Bestseller | MRP | Sale Price approx | Why Buy |
|---|---|---|---|
₹3,199 | ₹1,599–₹3,199 | playful | |
₹5,299 | ₹2,699–₹5,299 | pairs with rings | |
₹6,299 | ₹3,199–₹6,299 | premium gifting | |
₹4,699 | ₹2,399–₹4,699 | aesthetic-core |
| GIVA Silver "Be a Butterfly" Anklet A delicate 925-silver anklet featuring butterfly charms — whimsical, light, and perfect for summer styling or layering with other wrist/ankle pieces. Details:
|
Indians don’t buy jewellery impulsively, they bookmark.
They screenshot.
They send “which one do you like?” to their best friend on Instagram.
But they RARELY buy on a random day.
Black Friday solves that hesitation.
Prices feel socially acceptable this week.
It’s when people feel LESS guilty buying something for themselves.
And with GIVA, pieces live in that perfect ₹1,599–₹3,199 “smart spend” bracket.
Black Friday is NOT just “cheap jewellery”.
It’s the timing where your FEELING finally matches your wallet.
And because GIVA is aesthetic-first, not heavy-gold, it gives India the “modern jewellery fix” in the most budget-rational way.
Coupon stacking > low MRP
Cart 2–3 items together → bigger coupon pay-out
Personalised jewellery + ZOUTON15 = stronger value
Avoid 1-item checkout
Sunday night (last 6 hours) historically has bigger drops
Heart shapes still peak
Silver + rose gold → stronger in Q4
Anushka Sharma drops behave premium
Couple bands dominate Feb
Black Friday is basically pre-Valentine in jewellery
GIVA is quietly becoming the “entry point to fine-looking jewellery” for India’s urban young women, especially those who want design pleasure without the gold-commitment pressure.
Q1: Will the extra coupon apply on top of Black Friday sale %?
Yes, this is exactly how GIVA behaves every year during Black Friday. Base sale drops the price, but the final ₹ magic happens when you stack Zoutons coupons on top.
Q2: Is personalised jewellery included?
Yes, but personalised pieces don’t discount as aggressively as basic silver. So if you’re customising initials or names, always use ZOUTON15 to squeeze the best value.
Q3: Which category gives the strongest discount in % terms?
Bracelets + sitewide stackers usually mathematically open the widest price drop. This is the category where the ₹ difference actually FEELS big in the cart — not just printed big.
Q4: Is the app better?
Yes, the GIVA app surfaces coupon pop-ups and combo nudges faster than desktop.
Also, app-exclusive flash drops tend to appear mid-sale — not on the main site.
Q5: When is the best hour to buy?
Friday late evening (launch night) + Sunday closing window historically show the sharper dips.
Because that’s when the system pushes cart conversions before “sale window” closes.