February has to be one of the most exciting months for Myntra shoppers; the brand holds 3 sales in the month catering to 3 different purposes. These sales are:

Whether you’re planning to buy a Valentine’s gift or planning a wardrobe refresh,you can to do it all with these sales, but only if you know which sale to target. This guide covers everything you need to know about these sales, including the expected dates, what to expect, top deals, and how to make the most out of these sales. In this blog, you’ll find a predicted calendar based on the past trends, strategy tips, and expected discount levels.
If you plan to shop from Myntra, do check out the latest Myntra offers from our page beforehand.
Sale | Expected Date | Category |
Add to Heart Sale | Early February | Fashion, Beauty and accessories |
Valentine’s Day Sale | Mid-February (Around Valentine's) | Couples & Date Looks |
Mantastic Sale | Mid-February | Men’s Fashion and Lifestyle |
The add-to-heart sale is held just before Valentine’s Day, making it ideal for early gifting or outfit shopping for the occasion. The sale takes place in the early days of February and is likely to take place between 3 and 5 February, as it has been for the past few years. The sale is ideal for stocking clothing, accessories, cosmetics or grabbing gifts for your lover.
Shoppers can expect strong discounts across:
Valentine’s Day is a day for expressing love; hence, Myntra has a sale on the special love-themed day. It often starts a few days early and takes place till the occasion itself. Shoppers can look out for date outfits, pick small presents, or grab the latest fashion, as the sale is designed to help shoppers shop for Valentine's.
Top categories during this sale:
The Myntra Mantastic Sale is a dedicated menswear shopping event focused entirely on men’s fashion, grooming, and lifestyle essentials. The event is dedicated to the specific style and sizing needs of men. It usually takes place in mid to late February, making it a great opportunity to refresh your wardrobe before the new season.
Men can expect strong discounts across:
Create wishlists early: Add products to your wishlist before the sale begins. This makes it easier to track price changes and quickly find items when discounts go live.
Enable notifications: Turn on app notifications to receive updates about deal launches, early access, and limited-time offers.
Avoid impulse purchases: Stick to your wishlist and budget to avoid buying unnecessary items just because they’re discounted.
Check return and exchange policies: Make sure the item is returnable in case it doesn’t meet your expectations.
Filter & Sort Smartly: Use filters (discount %, price range, brand) to find the best deals faster.
Myntra Insider has 3 levels: Select, Elite and Icon. The criteria are as follows:
The purchase will reflect in the goal only once the return window is closed. To get more information on Insider, check out the Myntra Insider blog on our page.
The return policy is almost the same during the sale as well. Myntra allows cancellations only before an order is shipped. Eligible items can be returned within the specified return window, provided they are unused and have original tags; however, some products might not be eligible for return during a sale. Refunds are processed after the return is received and credited to the original payment method or Myntra wallet.
The Add to Heart Sale is suitable for general fashion, accessories, and everyday essentials, making it a good option for regular wardrobe updates. The Valentine’s Day Sale works best for occasion-focused shopping, especially for outfits, gifts, and accessories suited to date nights or special events. The Mantastic Sale is more relevant for men’s fashion needs, as it focuses on menswear, grooming, and lifestyle products. Instead of chasing the sale name, shop based on your category.
Q. When is Myntra’s February sale happening?
A. Myntra typically announces exact dates a few days before the sale. Watch the Myntra app and notifications for official start and end dates.
Q. Will there be extra discounts for Myntra Insider members?
A. Yes! Myntra Insider members often receive early access, extra coupons, and additional discounts during major sales.
Q. Can I use bank or wallet offers during the sale?
A. Yes, sale items are usually eligible for additional bank offers, credit/debit card discounts, and wallet cashback if available.
Q. Will new products be included in the sale?
A. Yes, new collections and select latest arrivals are often included with promotional prices or special offers.
Q. How can I prepare for the sale?
A. Add items to your wishlist, enable sale alerts, and ensure your payment and delivery details are updated in advance.